Ready for the 35th running
of the 24-hour Le Mans auto race.
With an international field of the top drivers
and the fastest machines on wheels.
Le Mans I think represented the most
grueling endurance race in the world.
Ferrari had been winning Le Mans almost every year.
In the early 60's, my grandfather Henry Ford II
made it a priority at Ford to really go
beat Ferrari on their own turf.
To take the crown away from Ferrari was a big deal for Ford.
It's a really important part of our company's history
and it all started with the GT40 back in the 60's.
At the Petersen, telling a story
is so critical to the success of the museum
because people connect with stories.
For us to be able to connect with the next generation,
telling stories with technology is where we need to go.
The Petersen Museum has always had a relationship
with Ford and now I'm told Microsoft is coming in.
We're gonna do a HoloLens exhibit,
and it's in three dimensions and you can put on the glasses.
And of course, my immediate reaction is "Oh great, okay."
I put on the glasses and I walk through the experience.
I'm looking at a GT40 but I'm looking right through the skin
of this car and I'm seeing the engine, I'm seeing components
of this car that I could never ever see.
And then the components leave the car, they come up.
They're lifted, they rotate, I see them from every angle
and I'm thinking, this is unbelievable.
I see that car and it's like a work of art.
I mean it's so beautiful, but once you put
the HoloLens on, they come to life,
the engineering comes to life, the cars come to life.
The mixed reality of the HoloLens is allowing
us to be better story-tellers.
Before they were watching a looping reel and now they can
actually walk around the car and augment it in real time.
With Microsoft, they stepped up to the plate.
They're actually responsible for helping us
take this kind of story-telling to the next level.
I mean you feel like you're at Le Mans to a certain degree
and yet you're just right here in the Petersen.
And so to be able to do that is really cool.
It's a story that I think anyone can really relate to.
You know, it's that spirit of competition.
It's just that human drive to compete and to win.
I think people come not just because they love cars
but they love the human story around those cars.
They love what it represents.
For more infomation >> John Boyega Missed Working with Harrison Ford on The Last Jedi - Duration: 2:36. 
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